Coach Prime’s got a fresh pair of all-whites.
Nike’s re-exploration of the Diamond Turf Max has been a fruitful one. Deion Sanders’ iconic signature shoe has seen classic colorways make a comeback. Now a low-top iteration is among us. And it’s coming in a crispy white colorway.
The sneaker, which originally launched in 1996 when Deion was putting the prime in Prime Time, is dropping in a versatile white colorway ready for any occasion. From the turf to the pavement, the DT was a pivotal footwear option in the 1990s for Nike’s signature efforts. The bold colorways often brought the sneaker to the party, but the iconic aesthetic and design have made it such a nostalgic sneaker for so many sneaker fans.
Thirty years later, the sneaker is getting its due. All the while, new experimentation on the storied sneaker line will attempt to bring it into the space of the 2026 sneakerhead. With a pair as clean as this triple-white-like pair, it is likely to get the job done.
The Nike Air DT Max ’96 Low in White drops via Nike and retailers like JD Sports on Friday, August 7th.
